Publications

Tourism in Colombia hit historic highs in 2023, marked by significant growth in international visitors, revenues, and employment. A diversified offer and domestic tourism drive the sector, yet challenges in infrastructure and sustainability demand focus to unlock its full potential.

Consumption in Colombia mirrors demographic and geographic shifts. With smaller households, an aging population, and healthier choices, spending on health and fresh foods rises, while intermediate cities gain economic importance. However, low savings limit future consumption potential.

This study provides an overview of consumption patterns in Colombia, analyzing how purchasing power and demographic shifts influence household decisions. It also explores changes in the consumer basket and the impact of digital trends on Colombians' preferences.

The automobile sector offers a useful overview of many of the general trends that we are seeing in the economy. First of all, it provides a good example of the impact that society's changing preferences are having and, secondly, it demonstrates how supply-side constraints are limiting growth.

The COVID-19 pandemic is turning society's finances into a mixture of two diametrically opposed worlds, much the same as the tiny Lilliput and the gigantic Brobdingnag from Jonathan Swift's dystopian world in Gulliver's Travels.

The trends of Colombian consumers in the last 10 years have been changing. The structure, income, purchasing power and consumption habits have been fundamental when profiling a new Colombian consumer.