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Published on Thursday, November 5, 2015 | Updated on Sunday, July 17, 2022

Document number 15/29

Heterogeneity and diffusion in the digital economy: Spain’s case

The traditional Bass model (Bass, 1969) for the adoption and diffusion of new products has customarily been used to gauge the speed at which new products were adopted in a market by estimating innovation (p) and imitation (q) parameters.