Mexico | First Impressions Matter: Mexico on the World Stage in 2026

Summary

In 2026, the World Cup, the USMCA review, and ties with the U.S. will place Mexico under global scrutiny. Tourism will be the first test: the visitor experience will determine whether the impact is fleeting or structurally transformative.

Key points

• Key points:
• In 2026, Mexico will be at the center of global attention due to the World Cup, the USMCA, and its relationship with the United States.
• Tourism is a strategic entry point: many investors first experience a country as visitors.
• Mexico City, Guadalajara, and Monterrey showcase the country’s economic, productive, and business diversity.
• The visitor experience hinges on infrastructure, mobility, digital payments, safety, and public-private coordination.
• A satisfied visitor can become an ambassador, investor, or business partner, turning tourism into lasting impact.

Geographies

Topics

Tags